Take a sales community that posts a question about forecasting. The people who write a reply, with their own numbers or problems, care more than the people who tap like. Reading only those commenters is comments on.
- A company or a person
- 2Their latest posts
- 3Everyone who commented
- 4Only the people who fit your ICP stay
What it reads
Give Dogo a company or a person. It reads the comments under their latest posts.
Voices already read comments as well as reactions. Use "comments on" when you want only the commenters: for a company page whose reactions are mostly its own staff, or for a person with so many reactions that the commenters are the useful part.
How well it works
Too few runs so far to publish numbers for this signal.
When to use it
- A community or a publication's page where buyers ask each other questions.
- A competitor's page whose reactions are mostly employees. Staff react; buyers ask how it compares.
- A large creator whose reactions are a crowd but whose comment threads are practitioners talking shop.
How to pick good ones
Open the last few posts and read the comments. If the commenters have your buyer's title and say things a buyer would say, add it. If the comments are "Great post!" from other creators, skip it.
How often it runs
Daily.
Other signals
- VoicesPeople who react to or comment on posts by someone your buyers follow.
- Active people who fitPeople your ICP describes who posted on LinkedIn in the last 30 days.
- Engaged with posts aboutPeople who react to the most popular posts using a phrase.
- Posts aboutPeople who write posts using a phrase.
- Hiring forYour buyer at companies that posted a job for a title or keyword in the last week.
- CompetitorsPeople who react to a competitor's company posts.
- One postEveryone who reacted to a single post you pick.
- Your own postsPeople who react to your company's posts.